Food for thought...

"The internet can also give us tools more narrowly to target specific demographics and to strengthen those assumptions that prevent acceptance of new ideas, nudging people towards algorithmically determined tastes or styles. Companies can use demographic models and track people's search patterns to pander to their initial tastes and to strengthen those tastes, rather than broaden their horizons. This problem doesn't lie within the technology of the internet, but within the realities of capitalism and human psychology." - Robert Rich (in response to the idea of "1000 True Fans").